Is it a contest? Is it a sweepstakes? It can easily slip into an illegal lottery.
I think it would be fun to give something away for FREE. Have some fun and generate more followers for this blog. I have read and heard people suggesting a contest as a way to increase social media followers. I started researching and my head started spinning.
Follow the Federal and State laws & keep in mind other countries - you may need to leave out Canada because the winner can not be chosen by luck. I found this website, it makes you think and gives what sounds like good advice: http://sarafhawkins.com/blog-law-is-your-giveaway-legal/
Follow the rules for each social media platform. This website seems to know what they are talking about: http://blog.hubspot.com/blog/tabid/6307/bid/33352/Everything-You-Need-to-Run-a-Successful-Social-Media-Contest.aspx
You need a terms and conditions statement - I didn't go any farther and try to find one online. BUT I did find this website. They have what looks to be a neat free plugin to help run your contest, but only the monthly paid versions come with a terms and conditions generator. https://www.rafflecopter.com/
I am chuckling, but now I am worried about even offering these links I found without some sort of disclaimer! So, I do not endorse these sites or any other sites I may have linked to in this or any other post. I am just sharing what I have bumped into in the world. It is up to you to find out the best way to go.
Share your contest stories! I would love to know what you have learned.